Making the Purple Health Plan More Purple

Larry Kotlikoff has proposed a Purple Health Plan (part red, part blue) that has been endorsed already by several hundred economists. Since Larry has attributed to me the idea of a government-subsidized health care voucher, I should have commented on this way before now. Here is the proposal, as summarized by Jason Shafrin of Healthcare Economist:

  • All Americans receive a voucher each year to purchase a standard plan from the private-plan provider of their choice.
  • Vouchers are individually risk-adjusted; those with higher expected health care costs, based on documented medical conditions, receive larger vouchers.
  • Participating insurance companies providing standard plans cannot deny coverage. Americans choose doctors and hospitals included in the standard plan they choose.
  • Plan providers offer supplemental plans to their participants and cannot deny supplemental insurance coverage to their participants.
  • The government (federal and state) ends the tax exclusion of employer-provided health insurance premiums.
  • Like all other Americans, Medicare, Medicaid and health exchange participants are covered by the Purple Health Plan, subject to appropriate transition provisions.
  • Each year a panel of doctors sets the coverage of the standard plan subject to a strict budget, namely that the total cost to the government of the vouchers cannot exceed 10 percent of GDP.

There are two things I would definitely change: The content of health plans and the risk adjustment amounts should be determined by the market, not by government. In addition, there are a few more features I would add, or least make more explicit. Details are below the fold.

Purple Rain

The following comments draw heavily from what I wrote in Ten Characteristics of an Ideal Health Care System and Applying the “Do No Harm” Principle to Health Policy.

1. The market, not the government, should determine the content of people’s health benefits package.

Under the current system, the federal government gives us financial incentives to insure (lower taxes) and imposes financial penalties (higher taxes) if we don’t. With a few exceptions, it does not tell us what insurance we have to buy, however. I think this is the correct relationship between citizens and their government. The problem with the current system is that the subsidies and the penalties are arbitrary, unfair and regressive. Under ObamaCare they will become even more arbitrary and unfair.

How could things be different? My back-of-the-envelope calculations suggest that by combining the money we now spend on tax subsidies plus the disproportionate share of money (for uncompensated care) and maybe the new taxes created under ObamaCare, we could afford to give every adult American a $3,000 refundable tax credit to apply to the purchase of health insurance (ignoring the Medicare and Medicaid populations). I would additionally make the $1,000 child tax credit and/or $1,000 of the Earned Income Tax Credit (EITC) conditional on proof of insurance for each child.

This means that a family of four would have $8,000 for health insurance (and pay $8,000 more in taxes if they don’t insure) — without a need for any new tax revenues. Since the typical employer plan costs $12,000, the refundable tax credit would pay for core insurance that we want everyone to have and they (and their employers) would pay for additional insurance with after-tax dollars. In such a world, insurers would have powerful incentives to provide insurance packages that do not cost more than $8,000.

Moreover, there are good reasons to keep the relationship between government and the taxpayer purely financial. In every state in the Union, regulation of health insurance benefits reflects the power of health insurance lobbies rather than considered expert opinion. Insurance, for example, is required to cover alternative therapies (acupuncture, naturopathy, spiritual counseling), lifestyle choices that are unrelated to any health risk (in vitro fertilization, ED drugs, maternity care) and therapies that are far more expensive than equally-good alternatives (substance abuse providers).

Moreover, even in the absence of special interest activities there is relentless pressure on politicians to create benefits for the vast majority (who are healthy) at the expense of the few (who are really sick). That’s why ObamaCare has a long list of preventive services that insurers must cover with no deductible or copayment but does not extend such “consumer protection” to a ruptured appendix.

2. The market, not government, should determine the size of risk-adjusted premiums.

In the Purple Health Plan, the government subsidy would be adjusted for each person’s health status and would be larger for people who are sick and smaller for the healthy. Yet this is neither necessary nor desirable — and it’s completely impractical for the government to do this anyway. I have previously described John Cochrane’s proposal to combine change-of-health-status insurance with conventional insurance. Say you develop a serious health condition (e.g., cancer, heart disease, etc.) and want to switch to another insurer. Your current insurer would pay the extra premium the new insurer needs to enroll you. (If the two insurers can’t agree on the premium, the matter can go to arbitration.)

3. There needs to be a safety net fall back plan.

No matter how steep the penalties or generous the rewards there will always be people who forgo insurance. In this case, a family of four will forgo $8,000 that it could have used to buy health insurance. This money needs to be allocated to a safety net institution in the community where the family lives as a contingency fund — to pay for the care the family gets if they cannot pay their own medical bills. If everyone in Dallas decides to be uninsured, all the unclaimed tax credit money would go to Dallas safety net institutions. If everyone in Dallas decides to insure, the safety net money is withdrawn and used to subsidize private insurance instead. As I have described previously, under this system money follows people and safety net institutions are guaranteed they have the resources to do what we ask them to do.

4. The opportunity to make deposits to Roth Health Savings Accounts needs to be explicit.

As Mark Pauly and I explained in an article we wrote about 15 years ago, people should be able to choose between third-party insurance and self-insurance (a savings account) on a level playing field under the tax law. The tax credit money not used to pay premiums should be available for deposit to a Roth HSA. People should be able to make additional deposits as well. This means that health savings deposits and premium payments are both made with after-tax dollars. Withdrawals from the savings account for any reason are tax free.

5. The transition to portable insurance should be encouraged, but voluntary.

Currently, it is illegal in almost every state for employers to purchase individually-owned insurance for their employees with pre-tax dollars. They can buy group insurance, but not individual insurance. Although there are transition problems that need to be addressed, this prohibition needs to end. For the near future, employer-provided insurance and individually-purchased insurance should compete on a level playing field under the tax law.

6. The opportunity/obligation to save for postretirement care should be explicit.

Health care is a superior good. As income rises, people spend a larger percent of it on health care. Yet the Purple Health Plan would have the government’s spending on care grow no faster than income. This may be okay for the working-age population. If they want to spend more of their income on health care, they can do so. If Medicare growth is held to GDP growth, however, and if seniors are to have access to the same care the rest of the population expects, people will have to put aside savings during their working years to supplant reduced spending by the government during their retirement years.

I have previously explained the problem and proposed a practical solution.

Comments (15)

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  1. Joe S. says:

    Glad to see you weigh in on this.

  2. Ken says:

    Glad to have your input, John. You should have chimed in several weeks ago.

  3. Vicki says:

    Clever musical pairing.

  4. Charles Akins says:

    4. The opportunity to make deposits to Roth Health Savings Accounts needs to be explicit.

    This is the section of this plan that will save real money. Only when the patient has “skin in the game” is there any controal of cost.

    REF: cost of cosmetic plastic surgery and LASIC surgery.

  5. Paul H. says:

    I agree with both of your two main points. Let the government make a sum of money available to every family, but leave the market free to decide what benefits to offer for that sum (plus additional sums).

    Then, I like Cochrane’s ideas on change-of-health-status insurance.

  6. Greg says:

    Thanks for clarifying all this. It is very helpful.

  7. Earl Grinols says:

    Kotlikoff’s plan certainly improves on PPACA. Kotlidoff’s plan can be improved, however, by noting that a targeted intervention (i.e. providing cash aid only to those who need it to acquire health insurance) is more efficient, is the called for response according to the intervention principle, and accomplishes the same objectives. It is possible to create a strong motivation for indivuals to buy insurance at no cost to government, and thus cause those needing aid to self-reveal.

    Dealing with high risk individuals is automatically dealth with because they will be among the self-revealers and various responses built in such as high risk pools, etc. .

  8. ralph weber, MediBid.com says:

    John, your 6 points are good, but I don’t see anything regarding transparency, and I don’t see anything regarding allowing doctors to compete for your business the way they do at http://www.medibid.com. No matter what we do to insurance, medical pricing is still based on a system of price fixing which blocks competition

  9. Mary Kohler says:

    Great. But how do we do the politics to get there?

  10. ralph weber, MediBid.com says:

    We dont NEED politics to get to a free market. They cant stop it. ….at least not yet

  11. Virginia says:

    How about adjusting premiums based on lifestyle? We already do this to a certain extent, but we still treat diabetes and heart disease as insurable events. What about creating a prepayment mechanism so that people who are at risk of developing these diseases prepay for their care?

    Just my idea.

    The post looks good. I am not sure how it would work in practice, but it sounds better than the current system. It is too bad that the answer isn’t as simple as, “Let everyone buy their own insurance/health care with their own money.”

  12. Tom says:

    John: As a consumer, I have two observations. First, I far prefer the structured and limited menu of Medigap plans than the infinite variables of the myriad plans in the individual market. The former are clearly defined and easy to understand. The latter are almost impossible to sort out and compare. Eventhe Medicare Part D market requires a computer for navigation. Thus, I would favor some sort of top-down control of plan design with a limited number of offerings. Competition would be on pricing and service as in the Medicap market.
    I also have concerns re: the ability of the individual consumer to negotiate or drive pricing in the medical market place. In my experience, “retail” pricing for the individual is a multiple several times that for private and Medicare patients. An example is a $20,000 hospital bill for a 20-hour stay for an appendectomy for which. Blue Cross would have paid $7,000 and Medicare $5,000. My recent lab bill for blood chemistry tests had multiples of 4-12 times Medicare pricing. These pricing differentials are discriminatory and drive patients into the insurance market and away from individual responsibility. Currently, only the very wealthy can afford care purchased as an individual. Can this be altered or are we forced to use group purchasing?
    I appreciate your efforts to restructure a system which, in current jargon, is “unsustainable.”

  13. ralph weber, MediBid.com says:

    @Tom
    “I also have concerns re: the ability of the individual consumer to negotiate or drive pricing in the medical market place.”

    This is exactly why we invented http://www.MediBid.com, because most people cant, or wont negotiate, and many Americans are starting to go overseas for care. On MediBid you simply enter your medical request, and doctors from across the US and around the world submit “bids” on performing your procedure. It’s like the Travelocity of Healthcare. In most cases US doctors are competitive with overseas providers, many of them bidding at, or slightly above Medicare rates.

    The AMA wants to maintain a lack of transparency in medical pricing like a union which protects poor performance, but MediBid is the solution to market quality

  14. Dr Bob Kramer says:

    Re: your last bullet point. When will you experts on health care, who don’t understand the variabilities that can occur in dealing with a sick patient. Are you going to penalize someone who, through no fault of his own, gets dealt a unfortunate “illness card”. Why don’t you all realize that health care cannot be fixed by the financial community, who really know little or nothing about what happens when one gets sick. I am a prime example in that I developed atrial fibrillation, had the best care while in the hospital after a life threatening situation where I had a ruptured aortic aneurysm. I had to have a defibrillation procedure 3 times before it could be fixed. Now setting a RVU is meaningless unless the boys in control say that this illness should have a maximum of 2 procedures and after that the patient is on his own for the extra, non-covered therapy.

    When will everyone realize that the solution must come from the physician perspective, who also need a reality check to attempt to follow Kramer’s rule, get rid of the earning disparities, and bring MY profession back into the world of honesty, sensitivity, and all the other descriptive adjectives to eliminate the graft, overtreating, and not feel penalized if they tell a patient that he doesn’t need what the doctor does. Now it resembles someone who works in a shoe store being told by the owner, that whoever comes in wants to buy shoes, and he should not be allowed to leave without a purchase.

  15. ralph weber, MediBid.com says:

    Bob,
    The solution cant come from the physician’s perspective alone, since the AMA has sold out physicians in the interest of keeping $72 million of revenue for managing CPT codes. When an entity emerges which represents the majority of physicians, not just their 10% membership that the AMA has, then we might have something. The AMA is nothing more than a lobbying group which derives most of its income from special interests.